Sunday, 26 August 2018

Will Digital Signage Start ups Blossom with Ban on Flex Printing?


Digital Signage has changed the way Advertisements are taken to the public with LED Video Walls being adopted by both corporate and public players with utmost enthusiasm. Not only LED Video Walls but also indoor Display screens are widely used by Banks, Educational houses, Hospitals and Health Care outlets to engage customers and act as way finding units in their huge campuses.

In spite of Digital Signage industry evolving in India and many Start Ups venturing into it, Predominantly majority of business houses relied on Flex Based Static Printing across India. Bangalore was not exception. Name any event from Minister Swearing in ceremony to Birthday of Political Leaders of all stature Flex Banners were erected at every circle and junction of city roads.
As majority of clients thought Static Displays cost them less and are affordable compared to Digital Signage Counterparts they opted for them.

The Ban on Flex Banners

Ban on Flex Banners imposed by Corporation of Bengaluru to obey the High Court Orders for a period of 1 Year has created panic amongst Flex printers. But the question is will this act as boon for many Start Ups that have ventured into Digital Signage industry through their innovative ideas? It looks optimistic for Digital Signage Players who are trying to have a foothold in this 'Future of Advertising' arena.


Aiddition Technologies Seems Promising Start Up
Aiddition Technologies is brain child of young enthusiastic engineers from Bangalore and the profile of the company is rapidly expanding with clientele from all segments of business ranging from Govt. Sector to Educational, Corporate Houses.
The best part of Aiddition team is any new developments happening in Silicon Valley with respect Signage industry is quickly adopted by the in house team and Today they have All-in-One Interactive Digital Signage units with Interactive Apps which are customized and made affordable to all segment business players.

The Digital Menu Boards for Fast Food Chains, Hospitals, Banks, Retailers and Interactive Apps for Customer management and engagement are all available with Aiddition as 'All-in-One' solution that makes our life hassle free.

It is a startup that has leaped to greater distance in Signage Arena and a definite player to watch in the digital signage World. Other players operating from Bangalore are Pickcel and  Nusyn and Xtreme-media is operating from Mumbai. Definitely the Ban on Flex Banners and Prints should act as boon for such Novelty Advertising methods in the city of Bangalore and state of Karnataka.






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