Wednesday 18 January 2017

Online: Flipkart Introduces 'NANJUNDA' - Panic Button

Last Month a delivery boy of Flipkart Premier Indian Online shopping portal was murdered brutally in a gym by so called customer. Death of Delivery Boy. The name of that ill fated boy is Nanjundaswamy. Now Flipkart has taken safety measures for its employees by introducing a 'PANIC-BUTTON' called 'Project Nanjunda' in their mobile phones. The deliver boys can press this button during emergency and message will get delivered to the nearest Flip-Kart office for necessary help. 
Friends, really this is a small step in helping these delivery boys on field. If you look at the kind of working environments these workers are operating with, It is not less than any Gymnastic work out.
They carry Heavy bags of luggage as parcel bags on Two wheeler bikes on Pot-holed roads of Bengaluru city to achieve days target! For me they appear as Neo-Gunny Bag Carriers of city, while the traditional gunny bag carriers operate in R.M.C Yards and Vegetable markets of city. Looking after their safety on Bangalore Roads is also prime responsibility of these Online-Portals who with all cost-cutting done on Inventory and bulk transport through such cheap labourers called Delivery Boys provide us Goods at door step.

Neo-Goods carriers of City!



Traditional Goods carriers of City

History of Delivery Boys in Bangalore City

Though Delivery of goods to home was initially done by Post-Masters of Indian Postal department, later their roles was taken by Private Courier Boys. The type of goods they used to deliver on Bicycles and mopeds were parcels like Letters, Books or stationary items. With evolution of Online portals demand for Electronics gadgets starting from smartphones to laptops began on two wheeler vehicles. Thus Our city has made way for different type of employment called "Delivery to DOOR" by these Online portals. But these delivery boys whose job demands them to be busy on mobile phones are most vulnerable to road accidents.   
These Portal operators take action only after a mishap happens is proven with current incident of Murder of a Boy Its good at least now they are serious about employee safety ! We Indians are second largest Populated Nation on earth and youngsters migrating to city in search of jobs is exponentially growing every day. Many youngsters land up in such jobs as suitable jobs are hard to find even with good educational qualifications. Ensuring their Safety is a concern to be addressed by not overloading their backs with Luggage of huge weights. Otherwise in name of cost cutting and profit margins precious lives will be in danger.  

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